Devry ENGL112 Week 4 Assignment

The Rhetorical Analysis Final Essay

This week, you will use the drafting and planning work from the Week 3 Extended Draft Outline to write the final three- to four-page Rhetorical Analysis essay. Draw upon last week’s assignment, the lecture, and textbook reading to help you understand and meet the requirements for the Rhetorical Analysis. Other than finding your chosen ad online, no outside research is required for this essay. Although outside research is discouraged, you may incorporate research if it has a clear purpose in the essay. Any research used must be formatted in APA style through in-text citations and the end References page. It is best to check with your professor if you are considering using research.

At the end of your Rhetorical Analysis Essay, copy and paste the URL or website address for your ad (it will begin with http://) so that your readers also can view the ad.

Successful assignments will:

be focused on analyzing an advertisement, current or vintage, that’s appropriate for a college-level audience;

include a thesis statement at the end of the introduction that conveys the overall effectiveness of the chosen ad;

include details to establish the visual description and context of the ad;

identify the various ways rhetorical appeals are used;

be typed and submitted as a Microsoft Word 2010 document (.docx), with 12-point font and APA formatting for margins, title page, running heads, and page numbers (Please be sure to review the tutorial on formatting an APA paper and title page.);

Transcript

be three to four double-spaced pages, not including the title page; and

be submitted to the Week 4 Dropbox for grading.

Submit your assignment to the Dropbox, located at the top of this page. For instructions on how to use the Dropbox, read these step-by-step instructions.

See the Syllabus section "Due Dates for Assignments & Exams" for due date information.

Plagiarism Tutorial

Click on the link above to view the tutorial.

APA Reference Materials

APA Guidelines for Citing Sources

This tutorial is a resource for citing references using the current edition of the Publication Manual of the American Psychological Association. Highlights include purposes of citing, guidelines and examples of how to cite sources in text and at the end of a paper, and how to format a reference list or an entire paper.

Transcript

APA Handbook

This handbook is a resource for citing references using the current edition of the Publication Manual of the American Psychological Association. Highlights include APA websites, practice exercises, ways to avoid plagiarism, and guidelines and examples for how to use sources, cite sources in TDA posts, cite in the text and at the end of a paper, edit citations, and format a reference list or an entire paper.

American Psychological Association (APA) Style Website

This website provides answers to frequently asked questions and lists APA manuals, style guides, and software available for sale. Purchase is optional. Two good references are Concise Rules of APA Style and the current edition of the Publication Manual of the American Psychological Association.