MKT607 Marketing Management
Week 5 Assignment
Conscious Capitalism: Marketing Plan and Quarter 4 Decisions
This is a
Collaborative Learning Community (CLC) assignment.
Quarter 4, you and your team will present a marketing plan that will qualify
you for funding from venture capitalists. Follow the instructions in the
Conscious Capitalism simulation and the guidance of your instructors when
preparing and presenting the plan. In addition, you are to complete the Quarter
4 decisions in the Conscious Capitalism simulation and submit the decisions by
the deadline shown in the simulation.
marketing plan in LoudCloud.
marketing plan must be written to the parent company board of directors in the
simulation. The marketing plan is to be written in formal business language as
an executive summary and will include the following:
and market performance report to date.
weakness, opportunities, and threats (SWOT) of customers, competition, company
strengths and weaknesses, and major threats and opportunities for the upcoming
this assignment according to the guidelines found in the APA Style Guide,
located in the Student Success Center. An abstract is not required.
assignment uses a rubric. Please review the rubric prior to beginning the
assignment to become familiar with the expectations for successful completion.
required to submit this assignment to LopesWrite. Refer to the LopesWrite
Technical Support articles for assistance.